Blog

During the interviewing process, top candidates are vetting your company just as much as you’re considering them. Indeed recommends that candidates apply for up to 15 jobs a week or two to three jobs per day. That means, by the time you get around to offering a job to a…Read More

Online education continues to grow in popularity and has seen increased participation from many age groups and from full-time students to working adults.  Traditional-aged college students are opting to attend classes online in greater numbers than ever before.  It’s easy to see that online learning is resonating with more and…Read More

Digital leaders have a strong future with unlimited opportunities. It can also help to transform the businesses they lead along the way. Technology has substantial power to drive positive organizational change when it’s used strategically. Many companies are planning or currently integrating a digital transformation strategy in the near future.…Read More

With the fast pace of technological evolution, there’s always a new tool or advancement to explore. Companies can accelerate business growth by identifying digital disruption factors that can improve their product or service and better serve their customers.  With so many new technologies to consider, it’s important to identify what…Read More

Consumers today continue to trust what friends and family recommend over the recommendations of advertisers. According to a Nielsen Media Group study, 88% of consumers trust personal recommendations more than any other marketing channel. They don’t just trust them more, they’re also more likely to spend more on things recommended…Read More

Marketers and advertisers create and cultivate interest in services, products, social causes, and other things.  Digital marketing is taking the lead as the preferred marketing medium over traditional mediums, such as postal mailings, telephone calls, and magazine ads. That makes sense considering that the digital space is where a majority…Read More

Attracting and retaining talent has always been important, but it’s likely to become an increasingly critical business strategy due to labor shortages. The U.S. Bureau of Labor Statistics (BLS) released findings at the end of December 2022, which stated that there were 11 million job openings.  While workforce issues are…Read More

Increased use of electronic devices presents enhanced opportunities for businesses and other organizations to reach new audiences with their products, services, and information.  That’s one reason the job outlook for marketing managers is expected to increase 10% between 2021 and 2031, which is faster than average for all occupations, the…Read More

The contemporary workplace is an evolving environment of new technology, information, and ideas. Workers are expected to keep up with constant change if they want to maintain or advance their careers. Keeping up with this shifting landscape is a challenge that can’t be met without ongoing education through professional development. …Read More

Do today’s leaders have the skills and knowledge necessary to be effective in their roles? Effective leadership plays a crucial role in the success of a business. Yet, many organizations have found that their leaders lack the skills necessary to excel. This leadership gap can make it difficult for companies to…Read More