Jonah Berger

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Professor Jonah Berger is a world-renowned expert on word of mouth, social influence, consumer behavior, and how products, ideas, and behaviors catch on. He has published dozens of articles in top‐tier academic journals, teaches Wharton’s highest rated online course, and popular accounts of his work often appear in places likeRead More

Ron Berman

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Ron Berman is an assistant professor of marketing at the Wharton School. He focuses his research on online marketing, marketing analytics and the marketing actions of startup firms. His recent research looks at how firms measure and assess marketing effectiveness through experiments and how curation algorithms may create filter-bubbles onRead More

Sigal Bersade

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Professor Bersade is an award-winning researcher and teacher whose academic expertise enables her to integrate cutting edge research tools and knowledge into practical use. She has published in the top academic research journals in her field, and has served on the editorial boards of the Administrative Science Quarterly, Organizational BehaviorRead More

Matthew Bidwell

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Matthew Bidwell’s research examines new patterns in work and employment, focusing in particular the causes and effects of more short-terms, market oriented employment relationships. He has conducted detailed research on the contracting workforce in information technology, publishing papers on how those contractors are used within firms, on the effects ofRead More

Eric Bradlow

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Professor Eric T. Bradlow is the K.P. Chao Professor, Professor of Marketing, Statistics, Education and Economics, Chairperson of Wharton’s Marketing Department, and Vice-Dean of Analytics at Wharton. An applied statistician, Professor Bradlow uses high-powered statistical models to solve problems on everything from Internet search engines to product assortment issues. Specifically,Read More

Brian J. Bushee

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Professor Bushee’s research focuses on the impact of information intermediaries — such as institutional investors, sell-side analysts, and the  business press — on corporate disclosure decisions and on the stock market pricing of information. His articles have appeared in top-tier academic journals such as Journal of Accounting Research, Journal ofRead More

Noah Gans

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Noah Gans’s research focuses on service operations, and he has a particular interest in the management of telephone call centers. He is the Department Editor of Stochastic Models and Simulation for Management Science.  In 2010-2011, he was the President of Manufacturing and Service Operations Management Society (MSOM).  At Wharton, NoahRead More

Adam Grant

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Adam Grant has been recognized as Wharton’s top-rated professor for seven straight years, and as one of the world’s 10 most influential management thinkers and Fortune’s 40 under 40. As an organizational psychologist, he studies how we can find motivation and meaning, and lead more generous and creative lives. BooksRead More

Mauro Guillen

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Mauro F. Guillén is the Anthony L. Davis Director of the Joseph H. Lauder Institute at Penn, a research-and-teaching program on management and international relations. He holds the Dr. Felix Zandman Professorship Emeritus of Management at the Wharton School. He received a PhD in sociology from Yale University and aRead More

Martine Haas

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Professor Martine Haas received her Ph.D. in Organizational Behavior from Harvard University, an M.A. in Sociology from Harvard University, an M.A. in International Relations from Yale University, and a B.A. in Human Sciences from Oxford University. She received tenure at the University of Pennsylvania’s Wharton School in 2011, having servedRead More